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AI-Driven Product Management: An Introduction to Product Management for the New World
Module 0 - Introduction
Welcome (1:38)
Introducing the Course (4:03)
Module 1 - What is Product Management?
Understanding Product Management & Its Roles (6:24)
Product Manager’s Journey - Discovery to Delivery (4:59)
Working Across Teams in Product Management (5:49)
What it takes to be a Product Manager? (1:57)
From Vision to Metrics: Measuring PM Success (7:08)
Module 2 - Thriving as a Product Manager
Navigating a PM’s Day-to-Day (3:44)
Leading with Influence (3:43)
Dangerous Animals of Product Management (3:18)
Dealing with no Structure (3:42)
Getting a Sponsor (2:25)
Module 3 - Roadmap & Resource Essentials
Explaining all the Artifacts (3:14)
Planning & Productivity (5:58)
Making every Sprint count (2:39)
Module 4 - Priortization & Agile
Everything about Prioritization (6:18)
Explaining Agile (8:30)
Module 5 - Launch & Support
Managing Releases & Testing (3:54)
Working with Customer Success Teams (2:53)
Module 6 - Design
Everything about Design (5:15)
Working with Designers & Prototyping (3:47)
Mastering Good Design Principles (5:48)
Module 7 - Product Discovery
Exploring Market Research (2:26)
Canvasing Whiteboarding (3:01)
Collecting User Feedback (1:00)
Conducting Competitive Benchmarking (3:21)
Running A/B Tests (4:18)
Module 8 - Product Lifecycle & Go-to-Market
Riding the Product Lifecycle (4:01)
Measuring Product Metrics for Each Stage
Planning for Go-To-Market (GTM) (3:33)
Exploring GTM for B2B vs. B2C
Module 9 - PM Tools
Looking at Today's PM tools (5:56)
Looking at Tomorrow's PM tools (2:05)
Module 10 - Growth
Defining Growth (4:06)
Navigating the Acquisition Funnel (2:09)
Exploring Gamification (1:43)
Module 11 - Engineering
Working with Engineering (4:42)
Exploring some Engineering Concepts (5:49)
The Supply-Chain Analogy (2:12)
Maintaining Reliability (1:43)
Module 12 - Breaking into Product Management
Exploring LinkedIn Strategies (4:38)
Exploring LinkedIn Strategies - Part 2 (2:39)
Creating a Deck (2:23)
Formulating a Resume (3:21)
Interviewing for Product Management (6:40)
Module 13 - Future of PM & Closing
AI in Product Management (4:22)
Closing (2:08)
Measuring Product Metrics for Each Stage
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